New to Klaviyo? We can help! Our marketing experts can move your old campaigns into Klaviyo and design a marketing strategy that makes the most of its advanced capabilities. We’ll conduct comprehensive audits of your lists, segments, and previous campaigns to streamline and improve your customers’ Lifetime Value.
Customization
Our Process
We’re proud to be a partner of the revolutionary Klaviyo email marketing and customer retention platform to create captivating emails for your business. Our specialized team of copywriters, email designers, and e-commerce and marketing professionals work together to help you grow your brand and form lasting relationships with customers. We can help you set up Klaviyo, automate marketing processes, design monthly campaigns, and conduct A/B testing to help you understand your customers’ preferences.
Setup & Implementation
Flow Optimization
The Klaviyo platform delivers revenue and results through Flows. You can use these automated emails to welcome new customers, remind them about their abandoned cart, and handle many other different scenarios. No matter which Flows you need, our experts can conduct A/B testing and monthly Flow optimizations.
Ecommerce has grown into a strength, and Shopify Plus is that safety net. Even in our million-dollar sales days, it still powers through and can bring it home.
Simon Beard
CEO and Founder, Culture Kings
Campaign Management
Each month, our expert designers, copywriters, and developers will optimize your marketing campaign by creating fresh content. We’ll personalize each email using rigorous testing and surveying your customers’ desires and habits. Our goal is to create beautiful and accessible messaging which translates to revenue for you.
List Growth & Segmentation
“One-size-fits-all” campaigns sent to your entire mailing list may work, but they won’t maximize your results. Segmenting is the key to engagement, high click-through and open rates, and more revenue in turn. Our professionals can help with on-site lead generation and cater email campaigns to multiple different customer subsets.
ZEN helped us get set up quickly on Klaviyo and there's been no turning back. Month of month we see more and more value.
Martin Dubois
Marketing Director, WellPlayed
BELOW IS A SMALL EXAMPLE OF OUR KLAVIYO FLOWS.
COMMON KLAVIYO EMAIL MARKETING AUTOMATION FLOWS
OPT-IN NURTURE FLOW
The Opt-In Nurture flow convinces first-time customers to make purchases with specialized coupon codes. It can also be useful for prospective customers who have recently signed up for your mailing list.
The Opt-In Nurture flow convinces first-time customers to make purchases with specialized coupon codes. It can also be useful for prospective customers who have recently signed up for your mailing list.
BROWSE ABANDON FLOW
ABANDONED CART FLOW
Your visitors might add items to their shopping cart, but that doesn’t always mean they’ll check out. The Abandoned Cart Flow helps by reminding customers of their pending cart items and convincing them to complete the transaction.
The Expected Purchase flow makes use of the Klaviyo analytics module. You can use it to seize the moment and send customers emails when Klaviyo expects them to come back for their next purchase.
EXPECTED PURCHASE FLOW
WINBACK EMAIL FLOW
Encouraging rebuys can be a surefire way to retain customers. With the Winback Email flow, customers who haven’t made a purchase from you in two months will receive an email encouraging them to make repeat purchases or check out your newest stock.
After a customer completes a transaction, emails in the After Purchase flow can provide them with receipts, ask for their feedback, or inform them on your business’s policies. These emails are also useful for upselling or convincing your customers to purchase accessories for their new items.
AFTER PURCHASE FLOW
REVIEW REQUEST FLOW
Encourage your satisfied customers to speak up with the Review Request flow. Using this flow, you could offer customers incentives like coupons or gift certificates in exchange for a review of their experience. You never know what testimonials might come your way.
The Upsell Email flow encourages both new and regular customers to consider your higher-end or newer product families. These emails are the most direct way to increase your customer lifetime value (CLV).
UPSELL EMAIL FLOW
KEY KLAVIYO TESTING STRATEGIES INCLUDE
Improve Opt-in Rates
- Improving your opt-in rates is the key to gaining a steady flow of customers. Properly-tailored and campaigns can drive more visitors to either join your mailing list or make their first purchase. The Klaviyo platform allows us to conduct A-B testing and other market research to give your business the perfect email elevator pitch. We can also design capture pages which customers will see upon clicking a link in your emails.
Improve Click-Through Rates
- Improving your opt-in rates is the key to gaining a steady flow of customers. Properly-tailored and campaigns can drive more visitors to either join your mailing list or make their first purchase. The Klaviyo platform allows us to conduct A-B testing and other market research to give your business the perfect email elevator pitch. We can also design capture pages which customers will see upon clicking a link in your emails.
Improve Segmentations
- Improving your opt-in rates is the key to gaining a steady flow of customers. Properly-tailored and campaigns can drive more visitors to either join your mailing list or make their first purchase. The Klaviyo platform allows us to conduct A-B testing and other market research to give your business the perfect email elevator pitch. We can also design capture pages which customers will see upon clicking a link in your emails.
Improve Open Rates
- Improving your opt-in rates is the key to gaining a steady flow of customers. Properly-tailored and campaigns can drive more visitors to either join your mailing list or make their first purchase. The Klaviyo platform allows us to conduct A-B testing and other market research to give your business the perfect email elevator pitch. We can also design capture pages which customers will see upon clicking a link in your emails.
Improve Promotional Strategies
- Improving your opt-in rates is the key to gaining a steady flow of customers. Properly-tailored and campaigns can drive more visitors to either join your mailing list or make their first purchase. The Klaviyo platform allows us to conduct A-B testing and other market research to give your business the perfect email elevator pitch. We can also design capture pages which customers will see upon clicking a link in your emails.
Email Timing Testing
- Improving your opt-in rates is the key to gaining a steady flow of customers. Properly-tailored and campaigns can drive more visitors to either join your mailing list or make their first purchase. The Klaviyo platform allows us to conduct A-B testing and other market research to give your business the perfect email elevator pitch. We can also design capture pages which customers will see upon clicking a link in your emails.
Ready to find email marketing ZEN? Contact us today.